I’m a Creative and Art Director based in Milwaukee, shaping ideas into images that feel intentional, elevated, and unmistakably refined. I lead a diverse range of projects from product-driven campaigns to editorial storytelling, guiding each from concept to final capture with a steady hand and a sharp eye.
My work lives at the intersection of clarity and craft. Clean compositions. Elegant restraint. Thoughtful details that let the product breathe and the story resonate. Whether directing photo and video shoots, building visual systems, or collaborating with cross-functional teams, I focus on creating work that feels modern, considered, and built to last.
What People Are Saying
“I've worked with Michelle for years on dozens of different projects. I've seen her quick-thinking, adaptability, and extensive production experience applied to smart creative ideas, resulting in beautiful and successful brand and product campaigns From concepting skills to large-scale photo and video shoot planning, Michelle understands a premium brand vision and brings her exceptional design taste to the production.
Michelle balances art direction with nimble collaboration, making her a joy to work with on complex and stressful productions. She's willing to put in the work with travel, on-location problem-solving, talent handling, and camera and lighting direction to create powerful campaign assets for social and beyond. Michelle always seems to have her finger on the pulse of fashion, design, and media.
When brands are described as leading-trends, it's because someone savvy like Michelle is involved in their creative development.”
— Ross Mollet
ACD - Copy - Kohler Co. “Michelle has been instrumental building my confidence on set—particularly on a fast-paced production where clear communication, sound judgment, and collaboration are essential. She is an exceptional creative partner who is thoughtful, proactive, and always focused on elevating the quality of creative work. She listens, offers solutions, and brings a professional presence to every project.”
— Keely Larson
Senior Copywriter - Kohler Co.“Michelle can approach routine tasks from a different direction and with a luxury perspective, helping her create truly original campaigns and advertisement pieces. Michelle is a visionary leader who bridges the gap between strategic business goals and high-level creative execution abilities. She is a brand guardian and ensures every piece of work aligns with the overall brand identity and strategy across multiple channels. She possesses exceptional taste and can identify the "hook" that takes a project to the next level, ensuring the final output is polished and effective.
Michelle is not only an individual contributor but a leader. People coral around her when she is leading projects, because she is strategic, collaborative, direct, clear, and offers solutions. She fosters a collaborative environment, encouraging the team to take risks and improve, while setting high standards and leading by example. She is an adaptable, ‘jack of trades’ type of person. She is curious, staying updated on technology, design, and culture, and can pivot between diKerent creative disciplines. She is a powerhouse creative and
can take any idea and bring it to the next level during concepting and execution.”
— Victoria Carter
Creative Director - Kohler Co.